International Presentation - Printable Version

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+--- Thread: International Presentation (/showthread.php?tid=27)

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RE: International Presentation - W. Knight - 22-04-2024

(17-04-2024, 01:34 PM)W. Knight Wrote:  Hong Kong's communications authority has approved TVB of merging J2 (Ch.82) and Finance, Sports & Information Channel (Ch.85) into 'TVB Plus', which will broadcast on the former's airspace. It boasts interactivity, promising instant interactions during shows, tie-ins to online shopping platforms, additional information, special offers and TV voting.

The latter, meanwhile, would be rented to China-owned Phoenix TV's Hong Kong Channel, akin to RTHK's arrangement with the CCTV channels. Racing and lottery programming on FSI are also moving back to Ch.82 following the change. The changes will commence next Monday (22/4).

TVB Plus is now on air. This is their full 20s ident, with rather nice animation ngl:
https://www.youtube.com/watch?v=qhNq8bpw2Ok 

The first programme junction, with a cube that based on QR Code methinks?
https://www.youtube.com/watch?v=ypIus39A0IA 

And a breakbumper card that looks slightly different:
https://www.youtube.com/watch?v=tsorvMV4XoU 

The FSI Channel aired a farewell card reminding viewers the switch to Phoenix TV (the overseas version of the card didn't mention the latter). Didn't expect them to air this, given TVB's cheap antics:
https://www.youtube.com/watch?v=YxsgmAagAzI 

Pres wise, no changes specifically for the latter's FTA launch - they're still using their 2011 ident. Only their own DOG is present too, compared to usual treatment of the CCTV channels in HK.

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RE: International Presentation - nwtv2003 - 09-05-2024

In June, ABC is changing its spin off channels once more, ABC TV Plus becomes ABC Family and ABC ME becomes ABC Entertains.

https://televisionau.com/2024/05/new-abc-channels-coming-in-june.html 

It seems that this is more than a simple rebrand, certainly with ABC ME. Reading between the lines it seems some of the kids content from ABC ME will be going onto iView.

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RE: International Presentation - Allanbuzzy - 09-05-2024

Seems like the ABC ME content is merging into ABC Family, rather than it moving exclusively onto iView. Smart move I'd say, and gives the second channel more of a purpose, feels a lot like a modern day Sky One from what I've gathered.

Like ABC's confusing and rather weird decisions over the past few years, can't wait for ABC Family to become Freefo- oh wait... :S

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RE: International Presentation - LTSC1980 - 09-05-2024

(09-05-2024, 09:12 AM)nwtv2003 Wrote:  In June, ABC is changing its spin off channels once more, ABC TV Plus becomes ABC Family and ABC ME becomes ABC Entertains.

https://televisionau.com/2024/05/new-abc-channels-coming-in-june.html 

It seems that this is more than a simple rebrand, certainly with ABC ME. Reading between the lines it seems some of the kids content from ABC ME will be going onto iView.

ABC Family……I remember that name, there was a channel in the United States used that name, and it had renamed to Freeform

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RE: International Presentation - agemame - 09-05-2024

That was largely to finally distance it from The Family Channel, with all the connections to The 700 Club, even though Freeform still have to air it, albeit without promotion and very much under protest. No such connotations with that name in Australia, so with the path clear they might as well use it.

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RE: International Presentation - sky303 - 12-05-2024

Looks like the ABC went for the idea of "the target audience of kids and teens aren't watching on linear, so let's kind of ditch linear for the audience" thing. They are making digital streaming linear channels, but otherwise seems that way. Though it feels like rebranding ABC Me as ABC Family and using ABC Entertains name for the space shared with ABC Kids would have made more sense.

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RE: International Presentation - Brekkie - 13-05-2024

Yes, they're essentially airing ABC Kids during the day and ABC ME during the evening on ABC Family, with some ABC ME content in the morning on ABC Entertains too.

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RE: International Presentation - W. Knight - 14-05-2024

In Spain, Atresmedia's LaSexta has a new graphics package and updated the logo for its 18th birthday. The identity was done in-house, and featured the numeral in 6 other patterns. In their own words (https://www.atresmediapublicidad.com/television/noticias/lasexta-cumple-18-anos-de-exito-y-lo-celebra-renovando-su-imagen-fiel-a-su-espiritu-irreverente-e-inconformista_20240507663a12f78e66020001d3bc0d.html ):

Quote:Atresmedia's Image and Creativity team has developed a new graphic identity system that dresses the continuity of the channel on broadcast. The main element of this new animation system is the polymorphic logo, which offers up to 6 variations of the brand, to give the channel greater character and expressiveness.

This new element enters the game as a key piece of communication with the viewer: it plays with him, guides him, surprises him, welcomes him to a new world... It is the guiding thread of the new graphic universe of laSexta as it adopts multiple roles: from being the channel's logo, to acting as a navigation selector, becoming an interactive element and even offering its variety of forms to create transitions and animations in the graphic and product pieces.

This Tweet is a showreel of the new identity, largely focused on the promo styles:
https://twitter.com/i/status/1787809846621814908 

A celebratory ident/break bumper, with their slogan 18 Years... and we're still very green:
https://www.youtube.com/watch?v=GOPT_CveHy0 

And another one that utilizes the pattern. They also have one that says "We'll be back in 7 minutes":
https://www.youtube.com/watch?v=P4bstyiOyhQ 

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La7d, an Italian women's TV channel, has a new identity following a boost of American drama and factual series. This is one of the first ad breaks, featuring their rebrand and programme promos:
https://www.youtube.com/watch?v=yG5C0Xh1JNU 

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RE: International Presentation - W. Knight - 26-05-2024

TVP seems to be restructuring its channel lineup, per an application sent to the Polish TV authority:
- The secondary channels (Historia 2, Kultura 2, ABC 2) are to be closed down, citing increased online access to the programmes;
- FTA channels Alfa (for teens) and Kobieta (women's programming) are also shutting down, citing "the teens are moving online" and weak ratings respectively;
- Historia, Nauka and Dokument are to be merged into a new channel, TVP Wiedza (Knowledge), to boost its ratings without internal competition, while maintaining its PSB function. It will be using Historia's former air space.

https://satkurier.pl/news/236697/kilka-kanalow-tvp-do-odstrzalu-akt.html 

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A new look may be coming for Disney Junior: The latest promo for the animated Ariel series closes with a new symbol, omitting the Mickey ears and using an new abbreviation, Disney Jr.
https://www.youtube.com/watch?v=AfdWdT9ANw4 

The symbol is spotted earlier this year in a US trademark application, which took the abbreviation further to D Jr.:
https://twitter.com/DTVANews/status/1750958414480486636 

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RE: International Presentation - NB Guy - 27-05-2024

Today In Austria And In slovakia

In austria: Austrian Public Broadcaster ORF Has Slightly Changed their channels DOG

Before:    

After:    

In Slovakia: The Czech Commercial TV Station Prima Has Just rebranded Their Slovak Localized channel Príma Plus To Simply TV Prima SK

https://www.youtube.com/watch?v=NXNDpnYnnZg 

And also Príma Cool Will also be expected to get a Slovak Localized feed at Around 14:20 CEST (13:20 BST)

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