International Presentation - Printable Version

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RE: International Presentation - orange - 23-06-2023

I’d really have to disagree about MTV. MTV is a much more iconic brand for a youth audience than C5 if I’m honest - I think there’d be a lot more potential viewers tuning into MTV than 5Star if they had the option, and it would be a more suited rival to BBC Three and ITV2.

I’ve just looked - and the MTV schedules basically now look like a PlutoTV channel to begin with, and they’re also carrying 5Star shows… It just doesn’t make much sense for me why they wouldn’t make that FTA shift now. If they made it free, maybe threw some South Park reruns on in the evening like ITV2 do with their adult animation, and called it a day - it would be making a lot more money with that than probably 5Star and MTV both do in their current states.

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RE: International Presentation - gottago - 23-06-2023

(23-06-2023, 11:15 AM)orange Wrote:  I’d really have to disagree about MTV. MTV is a much more iconic brand for a youth audience than C5 if I’m honest - I think there’d be a lot more potential viewers tuning into MTV than 5Star if they had the option, and it would be a more suited rival to BBC Three and ITV2.

I’ve just looked - and the MTV schedules basically now look like a PlutoTV channel to begin with, and they’re also carrying 5Star shows… It just doesn’t make much sense for me why they wouldn’t make that FTA shift now. If they made it free, maybe threw some South Park reruns on in the evening like ITV2 do with their adult animation, and called it a day - it would be making a lot more money with that than probably 5Star and MTV both do in their current states.

There's really not much 16-34 audience left to build on on the digital channels anymore. I don't think even C5 consider 5Star to be a younger skewing channel these days. E4 has been honest about aiming its commissioners at an older audience, no one watches ITV2 when Love Island isn't on, BBC3's linear relaunch has been an utter failure with shows barely able to rate in the tens of thousands.

I'm not convinced MTV would do better than 5Star, the fact they're showing old 5Star shows on it perhaps proves that. I expect they'll just rinse MTV until the subscription model money dies out and then perhaps make it a Pluto only brand where there are already a few MTV branded channels. The future of digital linear channels is the elderly, frankly.

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RE: International Presentation - Roger Darthwell - 23-06-2023

(23-06-2023, 02:29 PM)gottago Wrote:  There's really not much 16-34 audience left to build on on the digital channels anymore. I don't think even C5 consider 5Star to be a younger skewing channel these days. E4 has been honest about aiming its commissioners at an older audience, no one watches ITV2 when Love Island isn't on, BBC3's linear relaunch has been an utter failure with shows barely able to rate in the tens of thousands.

I'm not convinced MTV would do better than 5Star, the fact they're showing old 5Star shows on it perhaps proves that. I expect they'll just rinse MTV until the subscription model money dies out and then perhaps make it a Pluto only brand where there are already a few MTV branded channels. The future of digital linear channels is the elderly, frankly.

BBC Three would have been an even utter failure if it stayed online only but I digress.......

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RE: International Presentation - Rex - 23-06-2023

(23-06-2023, 02:29 PM)gottago Wrote:  There's really not much 16-34 audience left to build on on the digital channels anymore. I don't think even C5 consider 5Star to be a younger skewing channel these days. E4 has been honest about aiming its commissioners at an older audience, no one watches ITV2 when Love Island isn't on, BBC3's linear relaunch has been an utter failure with shows barely able to rate in the tens of thousands.

I'm not convinced MTV would do better than 5Star, the fact they're showing old 5Star shows on it perhaps proves that. I expect they'll just rinse MTV until the subscription model money dies out and then perhaps make it a Pluto only brand where there are already a few MTV branded channels. The future of digital linear channels is the elderly, frankly.

E4 has been consistently getting higher ratings than ITV2 as of late purely thanks to the move towards reality/older-skewing programming, ITV2 largely falls back onto films and Family Guy to maintain good ratings in primetime. Love Island has carried it by a mile

I hate to say it but BBC Three's relaunch has been a complete disappointment given how it doesn't have a strong show to pivot viewers to check the rest of the schedule and the target audience has largely moved to streaming a long while ago.

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RE: International Presentation - cable - 23-06-2023

How much of the decline to ITV2 is attributed to ITVX? That seems to be going well for ITV.

Since the launch of ITVX, I (16-34) have to say my consumption of linear had gone south, mainly due to paying for premium to remove ads. If I do watch linear its through ITVX and I have practically given up using the Freeview aspect of my TV as I mainly use apps inc Netflix, paramount and Disney through my Chromecast with Google upstairs and Sky Stream on the main TV.

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RE: International Presentation - Rex - 23-06-2023

(23-06-2023, 04:07 PM)cable Wrote:  How much of the decline to ITV2 is attributed to ITVX? That seems to be going well for ITV.

Since the launch of ITVX, I (16-34) have to say my consumption of linear had gone south, mainly due to paying for premium to remove ads. If I do watch linear its through ITVX and I have practically given up using the Freeview aspect of my TV as I mainly use apps inc Netflix, paramount and Disney through my Chromecast with Google upstairs and Sky Stream on the main TV.

I use VM Stream and the only channels that get any kind of viewership from myself at this point has been a few of Sky's channels and ITV2 for Family Guy, using the on-demand apps to watch what I'm interested in is far superior. 

Linear is great with appointment-to-view programming and if you stumble across something that might grab your interest. But on-demand/streaming offers far more choice and broadcasters have naturally prioritised their streaming services to secure a wider audience, with varying strategies to boot.

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RE: International Presentation - Kunst - 24-06-2023

(23-06-2023, 11:15 AM)orange Wrote:  I’d really have to disagree about MTV. MTV is a much more iconic brand for a youth audience than C5 if I’m honest - I think there’d be a lot more potential viewers tuning into MTV than 5Star if they had the option, and it would be a more suited rival to BBC Three and ITV2.

I’ve just looked - and the MTV schedules basically now look like a PlutoTV channel to begin with, and they’re also carrying 5Star shows… It just doesn’t make much sense for me why they wouldn’t make that FTA shift now. If they made it free, maybe threw some South Park reruns on in the evening like ITV2 do with their adult animation, and called it a day - it would be making a lot more money with that than probably 5Star and MTV both do in their current states.

I agree what stated earlier about digital channels being "poor" these days for the younger audience due to streaming competition.

I'll add that I can't see MTV relaunching because mostly I can see Channel 5 having at least two digital extra channels: hence why MTV "can't" replace 5Star, and Channel 5 is clearly more popular; they can easily cater older people with this brand, which MTV wouldn't.

Also, MTV has had its days, it used to be the best thing for music and younger people, but now no more. I think they're better off keeping it as a pay channel as a sort of "5Star 2", which already at times is.

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RE: International Presentation - NB Guy - 29-06-2023

https://www.youtube.com/watch?v=eHvrP1JdN4Y  In Bhutans BBS The bhutan Broadcasting service main channel has now started broadcasting in 16:9 and in HD Since last day Here is a incomplete start up Slient video footage

https://www.youtube.com/watch?v=lww4peTCUTw  Here is the full last broadcasting day when BBS Was still in 4:3 around 1:00:00 The clock along with the Channels website on the top left has disappered along with the channels logo until around 1:16:44 The channels on screen logo was returned but without the clock and the channel website and also after the closedown instead of switching to the master controll room They switch to a black screen

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RE: International Presentation - LouBlu08 - 05-07-2023

Nick Jr. in the US is in the middle of a refresh, currently this only affects the Nick Jr. on Nick block but will probably come to the standalone channel in the coming weeks. https://twitter.com/nickandmore/status/1676632253009461249?s=20 

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RE: International Presentation - Medianext.MX - 06-07-2023

Catalonia’s regional/national PSB CCMA (Corporació Catalana de Mitjans Audiovisuals), which owns TV3/Televisió de Catalunya and Catalunya Ràdio, has announced a throughoutful rebrand of all of its main services as 3Cat. The rebrand is part of a plan to boost its existing OTT offering (3alacarta, one of Europe’s first AVOD services, launched in 2004) into a more contemporary and interactive service, which will take the new corporate brand and be the most visible symbol of the new PSB strategy.

The improved OTT service will launch on late Autumn, and the new brand will be applied in stages. The TV3 and Catalunya Ràdio brands will be retained in the interim, but the plans are to drop these in favour of the new 3Cat branding, which will be applied from the outset to programming, with social media and digital following (in conjunction with the launch of the new OTT platform). Additionally, from September, Catalunya Ràdio will adopt a new (temporary) branding as Catràdio, with a simplified and significantly modernised version of its existing branding.

https://www.youtube.com/watch?v=2dzDDXBZ-PU 
https://www.youtube.com/watch?v=spdewLj-wOw 

Press release (in Catalan):

https://www.ccma.cat/premsa/de-la-fusio-de-tv3-i-catalunya-radio-neix-3cat-la-nova-marca-de-futur/nota-de-premsa/3239019/ 

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