Radio 2 - Printable Version
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RE: Radio 2 - NickyBoy - 28-05-2023
(27-05-2023, 10:27 PM)alfiejmulcahy Wrote:(27-05-2023, 02:59 PM)Gary Baldy Wrote: As a regular listener of Virgin, Chris’s breakfast show in the mornings is mostly ad-free bar a couple of breaks at the end.As an aside, I do find Tom Allen's insistence on saying "You're listening to Tom Allen in for the Chris Evans Breakfast Show with Cinch" really quite annoying. It's just so clunky, I understand that it's vital from a brand perspective, but there must be a slightly smoother way.
But if he has a stand-in in for him, there seems to be a load of breaks… so the Chris Evans Breakfast Show doesn’t tend to have adverts when Chris Evans is on it, but does when Chris Evans isn’t on it. Even though they still call it the Chris Evans Breakfast show when he’s not there.
You won't have to put up with that this week while Chris is off, because Tom isn't covering. Instead it will be Nick Grimshaw in for the Chris Evans Breakfast Show with Cinch.
RE: Radio 2 - Brekkie - 28-05-2023
No different to Lorraine really and usually a guest host largely follows the same format of the show they're covering, however messy tge resulting branding may be.
RE: Radio 2 - Studio7 - 29-05-2023
(27-05-2023, 02:59 PM)Gary Baldy Wrote: As a regular listener of Virgin, Chris’s breakfast show in the mornings is mostly ad-free bar a couple of breaks at the end.Now that's interesting. Perhaps there is some loophole somewhere in some contract, be it Chris Evans' contract or one between the Wireless Group and the sponsor, stating that only the shows presented by Chris himself are ad-free. Sounds like a win-win for both Chris and the station: only being ad-free when he's there makes him look good, and the station gets extra ad revenue during the weeks he's on holiday. Unusual but very clever move.
But if he has a stand-in in for him, there seems to be a load of breaks… so the Chris Evans Breakfast Show doesn’t tend to have adverts when Chris Evans is on it, but does when Chris Evans isn’t on it. Even though they still call it the Chris Evans Breakfast show when he’s not there.
RE: Radio 2 - Brekkie - 29-05-2023
I assume radio is like TV with a quota of ads across the day and therefore ad time can be redistributed later in the day - to lower rated slots granted - but not lost completely.
RE: Radio 2 - JMT1985 - 29-05-2023
How many ad breaks are allowed per hour on British commercial radio? Is there a limit to the amount of minutes or the amount of breaks which can be included in a given hour? Thanks.
RE: Radio 2 - London Lite - 29-05-2023
(29-05-2023, 07:28 PM)Studio7 Wrote: Now that's interesting. Perhaps there is some loophole somewhere in some contract, be it Chris Evans' contract or one between the Wireless Group and the sponsor, stating that only the shows presented by Chris himself are ad-free. Sounds like a win-win for both Chris and the station: only being ad-free when he's there makes him look good, and the station gets extra ad revenue during the weeks he's on holiday. Unusual but very clever move.
As an aside, Wireless rebranded as News Broadcasting earlier this year, which includes Talk TV and the national radio stations based at London Bridge. However, the Wireless brand is still used in Ireland for the ROI owned stations and U105 in Belfast.
RE: Radio 2 - Gary McEwan - 29-05-2023
(29-05-2023, 07:28 PM)Studio7 Wrote: Now that's interesting. Perhaps there is some loophole somewhere in some contract, be it Chris Evans' contract or one between the Wireless Group and the sponsor, stating that only the shows presented by Chris himself are ad-free. Sounds like a win-win for both Chris and the station: only being ad-free when he's there makes him look good, and the station gets extra ad revenue during the weeks he's on holiday. Unusual but very clever move.
It was even advertised as well as being 'Ad-Free' back in 2019 when his show was getting ready to launch.
RE: Radio 2 - Technologist - 29-05-2023
(29-05-2023, 08:52 PM)JMT1985 Wrote: How many ad breaks are allowed per hour on British commercial radio? Is there a limit to the amount of minutes or the amount of breaks which can be included in a given hour? Thanks.There are no restrictions ……. Major groups seem to have between 15 and 17 mins an hour.
Often 3 breaks an hour…
(Bearing in mind COSTA ….. I’m very surprised there is nothing for radio )
RE: Ken Bruce to leave BBC Radio 2 show after 31 years - WhoOdyssey - 04-08-2023
I noticed that Radio 2 haven’t posted on their Facebook page in well over a month now, any idea why?
Moderator note: Some general Radio 2 posts have been merged into this thread
RE: Ken Bruce to leave BBC Radio 2 show after 31 years - DavidWhitfield - 05-08-2023
They seem to post most of their content on Instagram - they've made a few posts on there within the past 24 hours, whereas they seem to only post every few days or so on X, and less again on Facebook. Perhaps they're just moving with the times and seeing Instagram as the current 'in thing', (though I'm quite sure that among their demographic, there are many Facebook users).