Paris 2024 Summer Olympics
#1

This thread will focus on the TV presentation and coverage elements of the Paris 2024 Summer Olympics.

As told on the American Sports Presentation thread, NBC has unveiled its Summer Olympics logo with an awkward celebrity pun. It debuted last night during the halftime show of the NFL Wild Card game aired by NBC.

twitter.com 

The logo was designed by LA-based creative shop mOcean, working with NBC Olympics' award-winning design team led by Mark Levy, David Barton and John Schleef, and features the redrawn NBC peacock from Sibling Rivalry. The same agency had designed the Tokyo 2020 logo. According to NBC, the logo was inspired by French Art Nouveau and fashion design.


Quote:"The spot also reveals NBCU’s new Paris Olympics logo. With a timeless elegance and sophistication that is distinctly Parisian, the logo is evocative of a well-established couture fashion label. The typography is rooted in French Art Nouveau letterforms with modern tapering and flair".


nbcsportsgrouppressbox.com 


France Télévisions also unveiled preliminary plans for its landmark coverage of the event in December. The structure used in Beijing will be eventually retained for these Games, as the sub-licensing deal with Eurosport is already in place. France 2 and France 3 will air 24 hour coverage, with a third curated stream available on France.tv.

www.francetvpub.fr 
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#2

NBCU has unveiled plans for its Paris 2024 coverage:


[*]NBC will air selected live events during daytime slots, at least 9 hours per day in all time zones
[*]Olympic Primetime and Primetime Plus will focus less on tape-delayed events and more on highlights and interviews
[*]Peacock will now serve as sole streaming home for the Games, airing all events, network programs and exclusive content live and recorded
[*]Cable outlets will be largely the same (USA, E!, CNBC and Golf Channel)
[*]Telemundo and Universo, as usual, will air Spanish-language coverage, focusing on football
[*]The Opening Ceremonies (as in recent occasions) will air live in all time zones


nbcsportsgrouppressbox.com 

deadline.com 

The arrangement with Twitter to produce US-only exclusive content and highlights has also been renewed:

www.insidethegames.biz 



OBS has selected China Media Group to produce a section of world feed coverage (badminton, gymnastics, sport climbing and table tennis). The state-owned broadcaster will provide around 2,000 workers to OBS during the duration of the Games.

www.insidethegames.biz 
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#3

(11-05-2023, 11:59 PM)Medianext.MX Wrote:  OBS has selected China Media Group to produce a section of world feed coverage (badminton, gymnastics, sport climbing and table tennis). The state-owned broadcaster will provide around 2,000 workers to OBS during the duration of the Games.

As in had-its-lisence-revoked-by-Ofcom-for-being-state-media China Media Group?

Edit: Thought I'd be a bit more constructive with this post! Who has had comparable contracts in the past?
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#4

(12-05-2023, 06:49 AM)thePineapple Wrote:  
(11-05-2023, 11:59 PM)Medianext.MX Wrote:  OBS has selected China Media Group to produce a section of world feed coverage (badminton, gymnastics, sport climbing and table tennis). The state-owned broadcaster will provide around 2,000 workers to OBS during the duration of the Games.

As in had-its-lisence-revoked-by-Ofcom-for-being-state-media China Media Group?

Edit: Thought I'd be a bit more constructive with this post! Who has had comparable contracts in the past?

I somehow still have this list I copied from the site's predecessors buried in the notes archive on my phone from the 2016 Games.

Quote:Source: SVG 
Aquatics: OBS handles everything, with the exception of Marathon Swimming, which will be produced by Sky TV New Zealand.
Archery: SBS Korea
Athletics: YLE Finland will handle all events in the Olympics Stadium, and VRT Belgium will produce Marathon and Race Walking.
Badminton: CCTV China
Basketball: OBS
Boxing: ICRT Cuba
Canoeing: Sprint Canoe will be produced by the BBC; Slalom Canoe, by Czech TV.
BMX: OBS
Mountain Biking and Track Cycling: RTVE Spain
Road Race and Road Race Time Trial: VRT Belgium
Equestrian: OBS
Fencing: OBS
Football: Globo Brazil is producing matches in São Paulo, Belo Horizonte, Salvador, and Maracanã; NHK, matches in BrasÍlia; OBS, Manaus matches; and YLE Finland, those at the Olympic Stadium.
Golf: NBC Sports
Gymnastics: CCTV China
Handball: OBS
Hockey: NOS Netherlands
Judo: NHK
Modern Pentathlon: OBS
Rowing: BBC
Rugby Sevens: Sky TV New Zealand
Sailing: OBS
Shooting: OBS
Table Tennis: OBS
Taekwondo: SBS Korea
Tennis: BBC
Triathlon: Sky TV New Zealand
Volleyball: Indoor Volleyball will be produced by Fuji TV Japan; OBS, Beach Volleyball.
Weightlifting: TVPT Poland
Wrestling: NHK

Obviously there's been quite a bit of change to the make-up of who are the broadcast partners across Europe since 2016, so 2024 could have a quite different list to the above.


PS I also have archived a similar list from the blue place for the 2018 Winter Games.

Quote:Alpine Skiing: SRG (Switzerland) 
Cross-country: YLE (Finland) 
Ski jumping, Nordic Combined, Big Air: Sapporo TV (Japan) 
Curling, and one of the hockey rinks: CBC (Canada) 
Speed skating: NHK (Japan) 
Short track, figure skating: SBS (Korea)
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#5

I think this somehow tops the list as the most absurd sporting headline I've seen today, and there's a very long list of candidates.

I'm struggling to see why Today is live from Paris this week of all weeks. There's 415 days to go.

www.insidethegames.biz 


The NBC press release on all of the above:
nbcsportsgrouppressbox.com 
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#6

An odd time to promote it - only logic is does Today go into a summer mode from next week? AFAIK though the hosts don't get a couple of months off like their UK counterparts.
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#7

(06-06-2023, 08:39 PM)Brekkie Wrote:  An odd time to promote it - only logic is does Today go into a summer mode from next week?  AFAIK though the hosts don't get a couple of months off like their UK counterparts.

Good shout - the only other reason I could think is that NBC should be showing the French Open finals this weekend, so some budget was saved by having two broadcasts from Paris in the same week? That wouldn't be a very convincing reason though, yours sound more plausible.
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#8

This pretty normal for NBC to go over the top on the Olympics. It's their marquee thing they've spent loads on money on. They usually even go out on the lead up and countdown to it. When the calendar flips to 2024, they'll haul out the NBC Peacock/ Olympics logo bug on screen in January. They'll also probably start doing even more heavy promotion mode in the fall, especially using Sunday Night Football. Plus the way the 2020+1 and 2022 Olympics had to be down scaled events, and more demure, they probably have penned up Olympics energy in them.
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#9

NBC spends more more than any broadcaster in the world for Olympic rights. I think the IOC basically runs off the NBC rights money. (LOL) Seriously the ratings for the Olympics has been dropping over the years, so because its such a big deal NBC is going to do anything to promote across the entire year in the lead up to it. And likely this jaunt to Paris was already budgeted as promotional for the Summer Games. NBC loves the Olympics. In the US they are almost one in the same and go to together. It would be weird not to see the Olympics on NBC and the famous theme. Too bad Bob Costas retired.

The John Williams theme for NBC still gives me chills.
www.youtube.com 
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#10

Well, if you want to take a closer look at NBC's mammoth operations for a Summer Olympics, you are really well served with lots of information. NBC has had historically a very aggressively produced coverage, at a degree it often attracts heavy controversy.

Some of the controversies include the deliberate tape delaying of events to allow for primetime presentations, spoiling the results of events prior to their own tape delays, the editing of its broadcasts to make it closer to storytelling rather than straight play-by-play coverage, avoiding sensitive context content, and, specially, the ignorant commentary during the Ceremonies.

Fortunately, most (if not all) of these controversies have been addressed in recent years, resulting on more live coverage, and more appearances by guest contributors on political issues. Something that NBC has had mostly praise is the decision to not overfocus on Team USA athletes (although they do still have a quite numerous focus in many occasions), and are generally more inclusive of other countries' athletes (especially star foreigners). The book Olympic Television: Broadcasting the Biggest Show on Earth (Billings, A.C., Angelini, J.R., & MacArthur, P.J., 2018) offers more insight on how NBC's coverage is done.

In the case of production, these articles by SVG take a detailed look at the operations they have for their really OTT coverage. They traditionally have a large setup in the respective host cities, but they have increasingly shifted more and more operations back to NBC Sports' HQ in Stamford and other NBCU facilities.

Rio 2016

IBC:
www.sportsvideo.org 

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Stamford:
www.sportsvideo.org 

www.sportsvideo.org 

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Tokyo 2020

Tokyo:
www.sportsvideo.org 

www.sportsvideo.org 

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Stamford:
www.sportsvideo.org 

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www.sportsvideo.org 

CNBC Englewood Cliffs:
www.sportsvideo.org 

Telemundo Center (Miami):
www.sportsvideo.org 


They also pour heavy resources into their graphics packages and sets: something really interesting about the graphics they use is these are completely made in-house by a team led by Mark Levy and David Barton. These are really high-quality, and detailed research is done to reflect graphical trends related to each host city; during the Games, graphics are done in a real-time basis. Only the logos are outsourced work (for example, Rio 2016's logo was made by Trollbäck+Company, Tokyo 2020 by mOcean and Paris 2024 by Sibling Rivalry, as part of their work to redraw the Peacock).


Here's an interesting SVG conference where Barton himself explains how the Tokyo 2020 insert graphics were done, plus how these were fully rebadged for the Beijing 2022 Winter Games, given the short period of turnaround between both:

vimeo.com 


Another thing NBC Olympics has been upping the game lately has been in the sets. After years of reusing the same set design by Jeremy Conway (introduced in Sydney 2000), since 2014, the sets have been designed by a team led by Bryan Higgason, Paul Benson and Sid Wichienkuer. Their work for Sochi was made with Clickspring Design, eventually, the three parted ways with the studio and began working together as HD Studio; since 2016, their work for NBC Olympics has been done under this moniker. Since then, Higgason & his team have started working more with NBC teams, including designing sets for Telemundo's World Cup coverage and the sets for NBC News' new DC bureau.

www.newscaststudio.com 

www.newscaststudio.com 

www.newscaststudio.com 

www.newscaststudio.com 

www.newscaststudio.com 

www.newscaststudio.com 
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