25-03-2023, 10:31 PM
Interesting to read the full context, thanks inletwindow.
Original long-form investigative journalism is probably a good way forward as it will draw viewers to CNN (to see their exclusives) and hopefully get them to come back and watch the network more. Not a bad strategy. One would hope that the investments they make in producing that content would then more than pay off in additional income from better ad viewership figures.
We will just have to watch this as it unfolds, to see if that holds true!
Original long-form investigative journalism is probably a good way forward as it will draw viewers to CNN (to see their exclusives) and hopefully get them to come back and watch the network more. Not a bad strategy. One would hope that the investments they make in producing that content would then more than pay off in additional income from better ad viewership figures.
We will just have to watch this as it unfolds, to see if that holds true!