15-12-2022, 09:15 PM
The E.W. Scripps Company is entering the regional sports TV race, bringing back local teams placed into the paywall due to the regional sports networks deals into broadcast television, leveraging its Local Media stations and the Ion network.
www.sportsbusinessjournal.com
scripps.com
This is a bummer announcement. Prime successfully made tennis coverage more accessible to UK viewers, mainly because its inclusion on the core Prime pack, but additionally helped Amazon learn of the initial experiences it had when streaming coverage (e.g. the faulty streams, lacking live coverage of supplementary rounds and courts...), and also helped them to build further response by viewers and Prime subscribers when they got additional sport rights.
The other things is that Sky is investing a lot on trying to get the most of sport rights after the Comcast acquisition, given they can flex the most of key rights acquisitions by sharing some of them with NBC (its sister partner) and ESPN. Given Sky already provides an F1 feed to ESPN, we could see them collaborating in some way for this, whilst retaining, in some degree, its own local coverage (given most of Amazon's presenters came from the former Sky deal, they could return to do the same this time).
www.sportsbusinessjournal.com
scripps.com
(15-12-2022, 08:54 PM)RhysJR Wrote: Further to previous reports, it was confirmed today that tennis' US Open will move from Amazon Prime Video back to Sky Sports from next year in a five year deal. Sky say they will show all courts like Prime have done. For tennis viewers this is likely to be bad news for most with Sky Sports being far more costly than Prime, though it is reported both tours will be on Sky as well from 2024.
www.skygroup.sky
This is a bummer announcement. Prime successfully made tennis coverage more accessible to UK viewers, mainly because its inclusion on the core Prime pack, but additionally helped Amazon learn of the initial experiences it had when streaming coverage (e.g. the faulty streams, lacking live coverage of supplementary rounds and courts...), and also helped them to build further response by viewers and Prime subscribers when they got additional sport rights.
The other things is that Sky is investing a lot on trying to get the most of sport rights after the Comcast acquisition, given they can flex the most of key rights acquisitions by sharing some of them with NBC (its sister partner) and ESPN. Given Sky already provides an F1 feed to ESPN, we could see them collaborating in some way for this, whilst retaining, in some degree, its own local coverage (given most of Amazon's presenters came from the former Sky deal, they could return to do the same this time).