The BBC Chameleon Thread - Printable Version

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RE: The BBC Chameleon Thread - Brekkie - 06-12-2023

Aren't they one of the few shows to use the correct logo in the titles?

And the BBC weren't lying when they said it would return "later this year" after going off air when Strictly began.

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RE: The BBC Chameleon Thread - Spencer - 07-12-2023

I love how the largest block of the News service icon has been carefully and thoughtfully aligned and spaced with… a dodgy version of the old Gill Sans logo.

https://x.com/emmalbentley/status/1732788492705357891?s=46&t=118mt-31gBN-8Ts8pwH4Vw 

https://up.metropol247.co.uk/Spencer%20For%20Hire/IMG_7195.jpeg 

Presumably this is a case of the IT Asset Managers coming up with their own internal logo and producing what could kindly be described as a dog’s breakfast.

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RE: The BBC Chameleon Thread - JAS84 - 08-12-2023

At least it's just a digital image - it's an easy fix if a brand manager has a word with them.

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RE: The BBC Chameleon Thread - Spencer - 08-12-2023

(08-12-2023, 01:25 PM)JAS84 Wrote:  At least it's just a digital image - it's an easy fix if a brand manager has a word with them.

Well it should be, but so should be replacing the logo on programme endboards, EastEnders titles, Politics Live titles/studio, etc., etc..

Oh, and the new vending machine has a physical Gill logo above the screen too.

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RE: The BBC Chameleon Thread - James2001 - 08-12-2023

£41.50 for a USB cable? I know it's an Apple product and they overcharge, but yeesh....

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RE: The BBC Chameleon Thread - Steve in Pudsey - 12-12-2023

The same item is £49.00 on the Apple Store website, so at least the silly price is the Apple tax, not whichever supplier provides this vending machine adding a hideous mark up.

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RE: The BBC Chameleon Thread - LDN - 19-12-2023

WTF is going on with BBC World Service branding?

As @AndrewP mentioned a few weeks ago, the World Service was one of the last major BBC brands to still be using the old logo, seen here:
https://ibb.co/QFk3Z6X 

Indeed, in a press release published today, you can still see the stripped/horizontal version of the same logo in one of the podcast images accompanying that release (https://www.bbc.co.uk/mediacentre/2023/bbc-world-service-bbc-sounds-podcasts-top-5 ).

And yet, the World Service does now have a Chameleon logo, which is in use on its social media:
https://ibb.co/Xpn2Brn 

I'm not sure exactly when that logo was introduced, but the World Service Twitter/X account was still using the old logo quite recently.

But an entirely different logo for the World Service is also in use, featuring a fusion of the old logo with a new Chameleon style. That logo can be seen on the Freeview Play EPG on smart TVs...
https://ibb.co/GRr7MQH 

...and you can see a pixelated closeup here:
https://ibb.co/1zY66fK 

A colour version of this logo is also in use on the Freeview mobile app...
https://ibb.co/tB5C2xC 

...closeup here:
https://ibb.co/6Ry2hbc 


If this additional BBC News version of the logo had only appeared as the all-white version, I might be persuaded to believe that someone at Freeview had simply mocked up a new version of the old logo in the updated style. But the fact that there's also a colour version of the logo, with the correct colour and formatting, lends far more weight to this being an official logo (as we've all seen, unofficial mock-ups rarely show this kind of attention to detail).

So why on earth would the BBC create two completely different versions of the new logo -- one with 'NEWS' branding, and one without?

And why was 'NEWS' ever part of the brand in the first place? It's known universally -- including by the BBC ffs! https://www.bbc.co.uk/aboutthebbc/whatwedo/worldservice/  -- as the 'BBC World Service'.

Eugh.

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RE: The BBC Chameleon Thread - Former Member 2410 - 19-12-2023

The same 'BBC News World Service' branding is in use (in colour) on Virgin Media V6 boxes too.

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RE: The BBC Chameleon Thread - AndrewP - 20-12-2023

In fairness the World Service lost most of its non-News content.
If I remember rightly just half a decade ago the Burmese service still had its own little soap and tech segment and broadcast on the radio for an hour twice each day, now it just has one 15-minute bulletin with an immediate repeat to fill 30 minutes...

The branding for all the languages has been BBC NEWS | Language for quite some time now

The listening guides, which they still haven't updated for the winter for some reason still uses Gill Sans throughout
https://downloads.bbc.co.uk/worldservice/schedules/uk_audienceguidetolistening.pdf 

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RE: The BBC Chameleon Thread - interestednovice - 20-12-2023

And the logo in use on that PDF on the top right is the pre-2019 old red box of a different shape.

It’s the wrong shape, the wrong red & the wrong font!

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