Unused Idents and Presentation - Printable Version

+- Pres Café (https://pres.cafe)
+-- Forum: Pres Café TV and Radio Forums (https://pres.cafe/forumdisplay.php?fid=1)
+--- Forum: Channel Presentation (https://pres.cafe/forumdisplay.php?fid=2)
+--- Thread: Unused Idents and Presentation (/showthread.php?tid=178)

---

RE: Unused Idents and Presentation - Humphrey Hacker - 14-06-2023

(13-06-2023, 07:44 PM)Blubatt Wrote:  Personally, I wouldn't call it a 'mock'. Mocks to me are just freelance designs. This was commissioned as a potential rebrand, so I think it goes beyond being a mock. That's just my take, mind.

Exactly, Its simply a case of semantics. Fascinating to see but grateful they never made it to screen

---

RE: Unused Idents and Presentation - NB Guy - 01-07-2023

https://www.youtube.com/watch?v=3ENRbOWDXmI  It looks like theres a unused 1960s BBC TV Transmitter breakdown Tape

---

RE: Unused Idents and Presentation - Dadeki - 01-07-2023

(01-07-2023, 03:37 PM)NB Guy Wrote:  https://www.youtube.com/watch?v=3ENRbOWDXmI  It looks like theres a unused 1960s BBC TV Transmitter breakdown Tape

The full contents of the tape (both sides) can be listened to here:

https://www.youtube.com/watch?v=a_0xLaSQAQ0 

---

RE: Unused Idents and Presentation - Steve in Pudsey - 01-07-2023

I'm not sure that there is any suggestion that this was never used.

---

RE: Unused Idents and Presentation - W. Knight - 15-08-2023

(29-09-2022, 07:04 PM)Blubatt Wrote:  Original versions of the ITV Heart Idents (A very well covered story from the world of pres, though the last one is just an unused endboard)
https://www.youtube.com/watch?v=GWoWz1qniLo&ab_channel=JX866 

To add to this version of Hearts, here's an LWT variant of the Train ident:
https://youtu.be/Nz4IYfGRZ6Q 

Per the partial link in the description (that I couldn't trace back), it's originally posted to archive.org circa 2011 and reposted to Youtube.

---

I also found some US TV animations from several graphic design houses' demo reels, which were probably for tech demonstration only and not for broadcast.

NBC Nightly News and Today: https://youtu.be/z3yv7MtkynM?t=199 
CBS Network ID (with a DR-looking serif): https://youtu.be/z3yv7MtkynM?t=264 
Another CBS eye: https://youtu.be/P7_x-O9fqUs 

---

RE: Unused Idents and Presentation - Jamesypoo - 15-08-2023

(29-09-2022, 07:04 PM)Blubatt Wrote:  Original versions of the ITV Heart Idents (A very well covered story from the world of pres, though the last one is just an unused endboard)
https://www.youtube.com/watch?v=GWoWz1qniLo&ab_channel=JX866 

Not unused, but related to this I stumbled across the TV One (New Zealand) press from the turn of the millennium, with strikingly similar music to the unused hearts idents, even in the same key with the same notes in the vocal - surely connected in some way?

https://www.youtube.com/watch?v=WxeyXQW2n-Y 
https://www.youtube.com/watch?v=mMmOU4_bqKE 
https://www.youtube.com/watch?v=XYOmlUgSouc 

---

RE: Unused Idents and Presentation - Spencer - 16-08-2023

Some apparently unused presentation found here. What seems to be a prototype I’m A Celeb logo is most intriguing…

https://x.com/dexterstechlab/status/1691417231006007296?s=46&t=118mt-31gBN-8Ts8pwH4Vw 

---

RE: Unused Idents and Presentation - W. Knight - 06-09-2023

Some early concepts behind the 2013 ITV corporate redesign:

(From https://iancul.com/project/itv/ )
Interesting to see the 1999 wordmark sort of making a return, with even more focus on the "i"!

---

RE: Unused Idents and Presentation - Spencer - 06-09-2023

(06-09-2023, 08:40 AM)W. Knight Wrote:  Some early concepts behind the 2013 ITV corporate redesign:

(From https://iancul.com/project/itv/ )
Interesting to see the 1999 wordmark sort of making a return, with even more focus on the "i"!

Interesting to see some of the alternative options they could have gone with – some very much better than others.

There’s some more on the development of the final logo and brand in this article from 2013 too…

https://www.logodesignlove.com/itv-logo 

---

RE: Unused Idents and Presentation - LukeHarrison - 06-09-2023

(06-09-2023, 08:40 AM)W. Knight Wrote:  Some early concepts behind the 2013 ITV corporate redesign:

(From https://iancul.com/project/itv/ )
Interesting to see the 1999 wordmark sort of making a return, with even more focus on the "i"!

Interesting to see, mostly in that first panel, how similar that idea is to one I remember seeing on APFS probably fifteen years ago. Quite like the Eye Bee Emm-ness of that last one too.

---