25 years of the Martin Lambie Nairn BBC Logo

25 years of the Martin Lambie Nairn BBC Logo - Printable Version

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25 years of the Martin Lambie Nairn BBC Logo - Milkshake - 04-10-2022

Where has the time gone? 25 years ago today, The BBC had the biggest rebrand in it's history when the new Martin Lambie Narin logo come into operation. Which resulted in a new BBC Logo, new idents for BBC 1 and CBBC, etc All BBC radio stations using the same design etc etc which resulted in everything being streamlined.

The blue place enjoyed 20 years of service https://tvforum.uk/tvhome/bbc-corporate-identity-1997-20-years-43009

To this day, nothing has yet to beat or even emulate this rebrand.

RE: 25 years of the Martin Lambie Nairn BBC Logo - VMPhil - 04-10-2022

Thank you for linking to my thread from the 20th anniversary.

Still think this is my absolute favourite TV branding of all time. I still sit and make mocks on my computer using the design language of it.

Ditched far too soon for the awful boxes that the BBC still persists with in some cases to this day.

Perfect embodiment of how to have a beautiful corporate identity that still allows each part to show its own personality.

RIP Martin.

RE: 25 years of the Martin Lambie Nairn BBC Logo - Blubatt - 04-10-2022

(04-10-2022, 12:37 PM)VMPhil Wrote: Thank you for linking to my thread from the 20th anniversary.

Still think this is my absolute favourite TV branding of all time. I still sit and make mocks on my computer using the design language of it.

Ditched far too soon for the awful boxes that the BBC still persists with in some cases to this day.

Perfect embodiment of how to have a beautiful corporate identity that still allows each part to show its own personality.

RIP Martin.

I've just read through it, and that could pass for an article on any good media website. In the time since you wrote it though, and I see even then you were speculating about the ascent of Reith, how do you feel about the retirement of the '97 logo, Gill Sans, and the old 'Single unified look' of BBC? Do you like the new look (for me, its the first rebrand of the BBC I've ever seen, as I was just a baby then)

RE: 25 years of the Martin Lambie Nairn BBC Logo - Roger Darthwell - 04-10-2022

(04-10-2022, 09:39 AM)BBCMeridian Wrote: And nothing will ever beat this wonderful package between 1997 and 2001, this was the time when the BBC was at it's peak.
https://www.youtube.com/watch?v=F0h-l7wyD24
https://www.youtube.com/watch?v=rHLs3rdSzxo
https://www.youtube.com/watch?v=RwCXN-tRD5o
https://www.youtube.com/watch?v=MnNCcKpndUs
https://www.youtube.com/watch?v=UfF2iRZoDbk
https://www.youtube.com/watch?v=1pyIOoBOy4U
https://www.youtube.com/watch?v=k9QDtCu2qEA
https://www.youtube.com/watch?v=duIw75M0-F4
https://www.youtube.com/watch?v=E77Pvmry_Dk

This is really the absolute zenith of BBC Pres!

RE: 25 years of the Martin Lambie Nairn BBC Logo - JamieD - 04-10-2022

(04-10-2022, 09:39 AM)BBCMeridian Wrote: And nothing will ever beat this wonderful package between 1997 and 2001, this was the time when the BBC was at it's peak.
https://www.youtube.com/watch?v=F0h-l7wyD24
https://www.youtube.com/watch?v=rHLs3rdSzxo
https://www.youtube.com/watch?v=RwCXN-tRD5o
https://www.youtube.com/watch?v=MnNCcKpndUs
https://www.youtube.com/watch?v=UfF2iRZoDbk
https://www.youtube.com/watch?v=1pyIOoBOy4U
https://www.youtube.com/watch?v=k9QDtCu2qEA
https://www.youtube.com/watch?v=duIw75M0-F4
https://www.youtube.com/watch?v=E77Pvmry_Dk

Couldn't agree more!

And long live the MLN logo, nestling itself often within the same frame as the new logo, stubbornly refusing to leave.

RE: 25 years of the Martin Lambie Nairn BBC Logo - Roger Darthwell - 04-10-2022

(04-10-2022, 07:43 PM)JamieD Wrote:
(04-10-2022, 09:39 AM)BBCMeridian Wrote: And nothing will ever beat this wonderful package between 1997 and 2001, this was the time when the BBC was at it's peak.
https://www.youtube.com/watch?v=F0h-l7wyD24
https://www.youtube.com/watch?v=rHLs3rdSzxo
https://www.youtube.com/watch?v=RwCXN-tRD5o
https://www.youtube.com/watch?v=MnNCcKpndUs
https://www.youtube.com/watch?v=UfF2iRZoDbk
https://www.youtube.com/watch?v=1pyIOoBOy4U
https://www.youtube.com/watch?v=k9QDtCu2qEA
https://www.youtube.com/watch?v=duIw75M0-F4
https://www.youtube.com/watch?v=E77Pvmry_Dk

Couldn't agree more!

And long live the MLN logo, nestling itself often within the same frame as the new logo, stubbornly refusing to leave.

And let's hope it never leaves (apologies to all offended)

Here are recordings of the last BBC One and BBC Two closedowns with the slanted 1988 BBC logo and the first two startups with the 97 BBC Blocks
https://www.youtube.com/watch?v=7W51A1yuA5Y
https://www.youtube.com/watch?v=tnnWmHnjhlg
https://www.youtube.com/watch?v=jSylRz6KRF0
https://www.youtube.com/watch?v=VkhQWzVkGug

RE: 25 years of the Martin Lambie Nairn BBC Logo - Gazlet - 05-10-2022

You might be entertained to know that when originally presented to the BBC Presentation department, CBBC had been forgotten and had to be designed post-haste!

RE: 25 years of the Martin Lambie Nairn BBC Logo - BBCMeridian - 05-10-2022

(05-10-2022, 03:18 PM)Gazlet Wrote: You might be entertained to know that when originally presented to the BBC Presentation department, CBBC had been forgotten and had to be designed post-haste!

Thank goodness they went for the Yellow and Black animations, they were the best idents that CBBC has had.

RE: 25 years of the Martin Lambie Nairn BBC Logo - Gazlet - 05-10-2022

(05-10-2022, 04:20 PM)BBCMeridian Wrote:
(05-10-2022, 03:18 PM)Gazlet Wrote: You might be entertained to know that when originally presented to the BBC Presentation department, CBBC had been forgotten and had to be designed post-haste!

Thank goodness they went for the Yellow and Black animations, they were the best idents that CBBC has had.

It’s interesting as many people internally felt that the style (with its references to traditional cartoons etc like Tom and Jerry) failed to match the more contemporary style of programmes the Children’s department was making by then!