ITV (Wider Group) Branding - Printable Version

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RE: ITV Pres: 2019 - Present - bilky asko - 02-08-2022

(02-08-2022, 12:11 PM)Stuart Wrote:  

(31-07-2022, 04:30 PM)eyeTV Wrote:  ITV are working with Dixon Baxi on the branding.

https://dixonbaxi.com/newsroom/itv-partners-with-dixonbaxi/ 

That's actually hilarious to read, as you could almost think that they believe it themselves.  Disturbingly, perhaps they do.

The likes of Disney and Paramount have gone with '+' because people are beginning to view that as the sign of a streaming service. 

'X' is not a "rotated '+' signifying something different", it just makes it sound like something Northern & Shell would have broadcast in the small hours of the night, to a very select audience sat with a box of tissues.

I predict a name change to ITV+ within the first 12 months.

Well it steals the march on Sky, if they eventually decide to give Sky X a go in the UK outside of what they're doing with Sky Glass. And 1+2+3+4 does equal X...

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RE: ITV (Wider Group) Branding - all new phil - 02-08-2022

itvX sounds cool. Not really much more to it than that really.

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RE: ITV (Wider Group) Branding - eyeTV - 02-08-2022

(02-08-2022, 06:06 PM)all new phil Wrote:  itvX sounds cool. Not really much more to it than that really.

And much better to create a brand around than 'Hub'.

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RE: ITV (Wider Group) Branding - LaDeDa - 02-08-2022

Noticed details for September shows on itv channels still carrying itv hub logo or its mentioned in details the hub..
Definitely seems be October launch for itvX before world cup starts

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RE: ITV Pres: 2019 - Present - Stuart - 03-08-2022

(02-08-2022, 01:41 PM)bilky asko Wrote:  Well it steals the march on Sky, if they eventually decide to give Sky X a go in the UK outside of what they're doing with Sky Glass. And 1+2+3+4 does equal X...

Sky had 'Sky+HD' as their effective streaming/download service since around 2007. It's grown, changed names a few times, but essentially offered what the others began to do more recently while still offering linear channels.

I would say, if anything, perhaps Sky led the field.

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RE: ITV Pres: 2019 - Present - bilky asko - 03-08-2022

(03-08-2022, 09:12 AM)Stuart Wrote:  

(02-08-2022, 01:41 PM)bilky asko Wrote:  Well it steals the march on Sky, if they eventually decide to give Sky X a go in the UK outside of what they're doing with Sky Glass. And 1+2+3+4 does equal X...

Sky had 'Sky+HD' as their effective streaming/download service since around 2007. It's grown, changed names a few times, but essentially offered what the others began to do more recently while still offering linear channels.

I would say, if anything, perhaps Sky led the field.

Well I mean in this particular case, where Sky X exists as a brand in other countries, but not yet here. They'd be getting an X-based brand name for television streaming out first in the UK.

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RE: ITV Pres: 2019 - Present - Stuart - 03-08-2022

(03-08-2022, 09:44 AM)bilky asko Wrote:  Well I mean in this particular case, where Sky X exists as a brand in other countries, but not yet here. They'd be getting an X-based brand name for television streaming out first in the UK.

I wasn't aware 'Sky X' existed as a brand anywhere, and I'm not really sure what it would replace in the UK.

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RE: ITV Pres: 2019 - Present - eyeTV - 03-08-2022

(03-08-2022, 11:53 AM)Stuart Wrote:  

(03-08-2022, 09:44 AM)bilky asko Wrote:  Well I mean in this particular case, where Sky X exists as a brand in other countries, but not yet here. They'd be getting an X-based brand name for television streaming out first in the UK.

I wasn't aware 'Sky X' existed as a brand anywhere, and I'm not really sure what it would replace in the UK.

Is it only in Austria?  Here's the logo

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RE: ITV Pres: 2019 - Present - Stuart - 03-08-2022

(03-08-2022, 12:08 PM)eyeTV Wrote:  Is it only in Austria?  Here's the logo

That looks like an abbreviated version of 'Sky Max'

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RE: ITV (Wider Group) Branding - LaDeDa - 03-08-2022

Would sky ever remove the now TV brand and call it SkyX as more linked name to sky content?

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