Regional ITV company promos - Printable Version

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+--- Thread: Regional ITV company promos (/showthread.php?tid=77)

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RE: Regional ITV company promos - Stooky Bill - 22-04-2023

(22-04-2023, 01:30 AM)Stuart Wrote:  

(21-04-2023, 11:25 PM).Milkshake Wrote:  Main reason Carlton never got hold of Thames in the mid 80s was IBA made it clear no one could own a maj of share in any ITV company, even thought its main 2 owners at the time wanted out.  Even when Thames floated on the stock market not many were sold.

The rule was that no ITV franchise could own a majority in another, which is why Trident (Yorkshire and Tyne Tees) was forced by the IBA to de-merge in 1980. The rules were later changed which eventually allowed the formation of ITV plc.

During the 1980s/1990s most ITV franchises had a majority shareholder. There was nothing to prevent that, as it's the usual structure of a company.  At the time Thames had two shareholders: EMI was the majority with 51%.


I think the issue the IBA had with a Carlton purchase of Thames was that they already had considerable advertising and media interests elsewhere.

No, the objection was to them taking over Thames completely - not as majority shareholder but as the sole owner. The IBA didn't want sole ownership of ITV companies, they wouldn't have minded if Carlton was going to take a stake or even become majority shareholder - but that wasn't what they were doing. 

Their other objection was that  'the proposal would lead to a major change in the nature and characteristic of a viable ITV programme company'.

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RE: Regional ITV company promos - James2001 - 22-04-2023

Makes you wonder how things would have gone if Carlton had taken over Thames in either 1985 or 1990. Of course they wouldn't have been bidding against Thames as they owned them, but maybe the different politics caused by that could have had a different bidder that won against them, we'll never know.

Maybe Death On The Rock wouldn't have happened under a Carlton owned Thames and the 1991 franchise round would have been carried out fundamentally differently too.

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RE: Regional ITV company promos - JAS84 - 22-04-2023

More than likely, it would've meant Thames kept it's franchise, and eventually ended up as part of ITV plc instead of being part of Fremantle. The Central cake logo might have survived to 2002 as well, since the 1999 rebrand of Central and Westcountry to Carlton wouldn't have happened due to Carlton not being an established public facing name.

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RE: Regional ITV company promos - robertclark125 - 22-04-2023

When we're on about regional ITV company promos, who can forget the one at London Paddington, "HTV - Your station back home"!

Tyne tees, as well as bus adverts, also had an advert, around the baggage carousel at Newcastle Airport. It was double sided. One side read "Welcome home to Tyne Tees Television", and the other said "Tyne Tees - The view of the North". What was interesting was, both sides used the yellow TTTV logo of 1979, and not the 1991 TTTV logo, the metallic silver one.

In the mid to late 1980s, when Ribble owned the NBC depot at Carlisle (it passed in 1986 to Cumberland), they had a Leyland Atlantean in an advertising livery for Border Television, and around the same time, Ulster Television paid Citybus in Belfast to paint a Bristol RELL single decker in a livery for them.

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RE: Regional ITV company promos - Former Member 443 - 22-04-2023

(22-04-2023, 01:30 AM)Stuart Wrote:  

(21-04-2023, 11:25 PM).Milkshake Wrote:  Main reason Carlton never got hold of Thames in the mid 80s was IBA made it clear no one could own a maj of share in any ITV company, even thought its main 2 owners at the time wanted out.  Even when Thames floated on the stock market not many were sold.

The rule was that no ITV franchise could own a majority in another, which is why Trident (Yorkshire and Tyne Tees) was forced by the IBA to de-merge in 1980. The rules were later changed which eventually allowed the formation of ITV plc.

During the 1980s/1990s most ITV franchises had a majority shareholder. There was nothing to prevent that, as it's the usual structure of a company.  At the time Thames had two shareholders: EMI was the majority with 51%.

I think the issue the IBA had with a Carlton purchase of Thames was that they already had considerable advertising and media interests elsewhere.

Ironically I don't think Tyne Tees ever had a majority shareholder other than Trident. Both before and after this time, the company had been split between multiple local family companies in the North East, which had been a major part of its financial weakness as getting investment was always an issue.

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RE: Regional ITV company promos - W. Knight - 22-04-2023

(22-04-2023, 02:50 PM)robertclark125 Wrote:  When we're on about regional ITV company promos, who can forget the one at London Paddington, "HTV - Your station back home"!

Tyne tees, as well as bus adverts, also had an advert, around the baggage carousel at Newcastle Airport. It was double sided. One side read "Welcome home to Tyne Tees Television", and the other said "Tyne Tees - The view of the North". What was interesting was, both sides used the yellow TTTV logo of 1979, and not the 1991 TTTV logo, the metallic silver one.

In the mid to late 1980s, when Ribble owned the NBC depot at Carlisle (it passed in 1986 to Cumberland), they had a Leyland Atlantean in an advertising livery for Border Television, and around the same time, Ulster Television paid Citybus in Belfast to paint a Bristol RELL single decker in a livery for them.

The HTV one was even featured on an album cover:
https://twitter.com/MattGray68/status/1529833252298571778 

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Stumbled on this Alamy stock image when searching the Border bus ad:

Given its 1950s date on the title, probably a pre-launch campaign for Border?

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RE: Regional ITV company promos - Si-Co - 23-04-2023

Yes, I think that image probably dates from around 1961. Taken in Dumfries, where viewers used to point their aerials north to get STV prior to the launch of Border.

Here’s the Ribble Atlantean that Robert referred to, photographed in Carlisle in the 80s:

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RE: Regional ITV company promos - TJTSW - 23-04-2023

Heres Westcountry Television's Double Decker

https://www.flickr.com/photos/45726467@N02/4288807570 

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RE: Regional ITV company promos - robertclark125 - 24-04-2023

The difference was, Westcountry owned the vehicle, whereas the Atlantean was owned by Ribble, who used it in normal service, and Border paid for it to be in an advertising livery. But, both tried to serve the same purpose; promote the local ITV company.

I'd love to know what the Westcountry one was like inside, and what promotional purposes it was used for, and where it went.

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RE: Regional ITV company promos - i.h - 24-04-2023

I don't ever remember seeing the Westcountry double decker, even at the likes of the Royal Cornwall Show, where Gus Honeybun and co would normally make an appearance.

I remember one year they had an OB truck as an exhibition (ie not part of any news production they'd be doing) and you could go and pretend to read the news - for which they'd give you a VHS recording to take home

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