[Score]

Actually any sitcom now on linear TV which can attract around 1 to 2 million overnight viewers is considered fairly stable - even Eastenders pulls in 2 million overnight viewers most editions. 

This is not just about Mrs Brown's Boys (which the quality is getting worse each year) - it is a sign of the new TV watching era - linear watching is on the way out, this is why the BBC put all four episodes of this new series on the iPlayer already.

I’m well aware of the TV era but for a returning brand like Mrs Brown’s Boys over 2 million would have been expected. Not Going Out managed it a few months back. A new sitcom will get away with 1 to 2 million plus iPlayer and catch up as there’s room to build it and grow, but that’s not going to happen with MBB. Its audience is also extremely old and so less likely to go and stream it and more likely to watch the old fashioned way.

Suspect it’ll limp its way to about 3 million in total, which again for a new sitcom wouldn’t be bad but is not great for a returning ‘hit’. 

The whole thing is a bit odd really. Why make a new series now, all these years later? Perhaps the tour revenue has started to dry up.