[Brekkie]

I can't imagine BBC One wasting money on a Packed Lunch type programme, they've got enough live programming as it is.

They haven't really got a live daytime chat show as Morning Live is more of a consumer show really. Was thinking yesterday with the Doctors news whether a Pebble Mill style show could work at 2pm. Probably cheaper than drama even if dearer than the usual daytime fodder.


Not a fan though of them hiding behind the "digital first" narrative:

“with audience habits changing faster than ever we need to focus our resources more rigorously on driving streaming, and prioritise programmes that drive digital growth wherever we can.”

Reruns of Come Dine with Me aren't going to do anymore on that front. I know they probably largely mean viewing via streaming but "digital" wise I'd say C4 have very few shows now that cut through with viral moments - Gogglebox, Naked Attraction, Bake Off and on E4 MAFS is about it.