[Brekkie]

And i hope itv knock off this idea of inviting youtubers to the series. They’re not celebrities, unless they’re people like Dan Middleton who are very well known and have been on the news several times. I use youtube a lot, and have done since 2009, but I have never heard of Nella Rose, and her youtube channel is literally dead lol [the last upload was more than 2 years ago, she seems to be more active on instagram but she only has a million followers there]. If itv wants [what i’m going to call] influencers on the show, it needs to go with people who are likely to be actually known to a relatively large audience, and not niche random people most of us probably have never heard of.

I've never heard of Dan Middleton either.   It's not about how many follow them though - it's about who might follow them and whether that might bring in an audience yo the show who wouldn't usually watch.   Therefore if using social media stars there is a logic to using those who are less mainstream.