[Stooky Bill]

And then you design a product, sign it off, it’s gets made or printed or whatever and can’t possibly the changed

Then you do market research where everyone hates it

Yes that's one of the big flaws with the format, it's not the way anything is ever done in real life. You'd never simultaneously design a product and brand it, and even if you did those doing the two would be communicating constantly.

Then there's the idea of having to make and serve food and then get penalised because it looks awful. They're not in a cooking competition, in real life they'd be paying someone who knows what they are doing to make it for you.