[Brekkie]

NOW's day sports passes have increased in price from £11.99 to £14.99.

www.cordbusters.co.uk 

Ouch. That should be for a week not a day - axing the weekly passes was a dumb move - if anything they were more likely to drive customers to upgrading to a monthly pass than an overpriced day pass would, especially as it gives viewers chance to sample more than just what they bought the pass for.