[Brekkie]

Better but far from perfect - I guess running Today early on the West is a non-starter due to early morning local news. Of course 9am ET is 3pm in Paris anyway so half the day is gone, so the West tuning in 3 hours later get the evening events from Paris.

Of course in four years time the games are in LA. Olympic coverage of course is very different to when they hosted the games in 1984 so not sure how they handled the East/West Coast broadcasts then or indeed for Atlantic 1996 but I believe for the Winter Games in Vancouver in 2010 even though in the same timezone LA got them on a three hour delay. That should not be considered an option for 2028, but wouldn't be surprised if some key events are 5pm LA time for the benefit of the East Coast - although the Olympics being the Olympics some key events like gymnastics and cycling end up late afternoon anyway to get the attention before the marquee evening sessions in swimming and athletics.