02-06-2024, 10:30 AM
(01-06-2024, 03:53 PM)Stuart Wrote: I was watching something on Drama yesterday and noticed that they keep flashing up the 'U&Drama' screen between programmes.
From all evidence we've seen, the existing nice stylised 'D' logo and wordmark will vanish, only to be replaced by something inferior.
I guess they're just following the regular BBC strategy of "if it ain't broke . . . break it!"
If you were unifying the network, the symbol would have to go anyway as it would clash with the upcoming branding system. Whether it being U or UKTV. Look at BBC and ITV - it's had a good run.
Expect to see explainers promos and idents talking about the change soon.