10-06-2024, 04:55 PM
CNBC-e, the Turkish version of the business news channel, is back after a nearly 10-year hiatus, and, alongside the relaunch, they become the first of the global CNBC's to adopt the new US look of the network for business day programming, although with different music:
www.youtube.com
The return of the network has been on the works since last year, after İlbak Holding, a major Turkish business conglomerate with no media experience other than on the OOH sector, bought the name from the Demirören Media Group, owners of NTV and previous owner of the network, after signing a license deal with NBCUniversal. The network has brought back many of its editors and anchors, and its programming is a mix of business news programming, and, on primetime and weekends, imported American shows dubbed into Turkish (thanks to partnerships with Paramount and Disney) and CNBC International content, plus a local version of BBC2’s Letterbox and some local lifestyle programming. The first incarnation of CNBC-e closed in 2015, after Demirören sold the network to Discovery EMEA, which replaced it with a local version of TLC.
www.cnbc.com
www.youtube.com
The return of the network has been on the works since last year, after İlbak Holding, a major Turkish business conglomerate with no media experience other than on the OOH sector, bought the name from the Demirören Media Group, owners of NTV and previous owner of the network, after signing a license deal with NBCUniversal. The network has brought back many of its editors and anchors, and its programming is a mix of business news programming, and, on primetime and weekends, imported American shows dubbed into Turkish (thanks to partnerships with Paramount and Disney) and CNBC International content, plus a local version of BBC2’s Letterbox and some local lifestyle programming. The first incarnation of CNBC-e closed in 2015, after Demirören sold the network to Discovery EMEA, which replaced it with a local version of TLC.
www.cnbc.com