20-12-2022, 02:28 PM
(20-12-2022, 02:26 PM)Moz Wrote:(20-12-2022, 02:21 PM)Matrix Wrote: Yet, we all know News 24 isn't making a come back. It detracts from the core service (or product) which is BBC News. I suspect the simple answer here is that, on air, it'll be referenced as the BBC News (TV) channel, in much the same way that the BBC News app is referenced.
Yet they’re ok with iPlayer. That doesn’t seem to detract from anything.
News 24 is a strong brand and everyone knows it’s from the BBC.
Maybe like ten years ago, but it's one which has been moved on from now. Across a range of platforms, the brand has been streamlined to just 'BBC News', which is part of the process with the merger. News 24 would just stick out now.