[bakamann]

I don't think the BBC have ever tried to hide the fact they are a British channel, particularly not with regard to the American audience - World News America's lead presenter has always been British. I think it was more of a case of having your output suit your audience. While there has always been a case for covering certain British stories, fundamentally BBC World News' two key audiences are a) general news source for English-speaking Commonwealth and b) high-end news channel for English-speaking professionals and you have to focus on what is relevant to them - hence why you do get a shifting news agenda throughout the day as the 'prime' times in different regions come and go.

Speaking of BBC as a British channel, I kinda find it funny what BBC America had become ever since they got acquired by AMC Network, which is the majority of their weekday schedule is filled with marathon reruns of Star Trek: The Next Generation, Law & Order and Bones.