07-12-2022, 10:03 PM
(07-12-2022, 06:55 PM)harshy Wrote: Well some on the trailers on bbc world news is branded bbc news as well maybe this is their way of easing the brand to bbc world news ?
To be fair, I suspect viewers will be familiar with the BBC News brand anyway given that it is the brand used for online, apps and social media, plus a large chunk of the schedule these days is introduced as BBC News. In hindsight, the shift from BBC World to BBC World News was a bit of a misstep - should just have gone BBC News in 2008.