02-11-2022, 10:42 PM
Very much feels like interim branding like this. Although they do look very streaming service-y, so who knows. youtu.be
The HD logo being changed has got me curious about what kind of typeface they’re going to go for going ahead. I hope it’s not some same-y friendly Sans Serif like Gotham or Circular Pro, and I liked Chadwick and Horseferry but they’ve aged a lot faster than Headline ever did. I’m hoping they go for something a bit more light and crisp like the DIN era - something like Aperçu but a little bit more interesting would suit it very well, I think.
The HD logo being changed has got me curious about what kind of typeface they’re going to go for going ahead. I hope it’s not some same-y friendly Sans Serif like Gotham or Circular Pro, and I liked Chadwick and Horseferry but they’ve aged a lot faster than Headline ever did. I’m hoping they go for something a bit more light and crisp like the DIN era - something like Aperçu but a little bit more interesting would suit it very well, I think.