[Blubatt]

I beg to differ. I think that the current ident packages for the 5 main terrestrial channels are some of the best we've had in the last 20 years. ITV Creates being the prime example of that, but also Channel 5 now having its best on screen identity, bar none. As for the Beeb, they've got a cohesive brand now (notwithstanding the quirks and idiosyncrisies of changing the entire identity of the corporation). The only channel that has weak, but not a bad, identity is Channel 4. 4 Man and the jangly Fourscore are good, and I love the trailer stings, but I do think its time we put the blocks back together.