[Stooky Bill]

And there you see the importance of seperating ads and content. Something which the American examples had a surprising amount of

The Hotels.com example is unfortunate for them but actually looks quite good for the channel - it shows they're independent enough to report on their advertisers.

When there's a tragic event ads are pulled, the main example being adverts for airlines amongst coverage of a plane crash. This was quite a problem for Qatar Airways when they sponsored the weather on almost every news channel. Those TV sets you see in airport lounges showing news channels have procedures to turn them off if there's a plane crash. I think CNN at one point had a seperate airport version

Of course on a lot of occasions the ads you're seeing aren't necessarily coming from the channel itself but a third party. Not always possible to get random cable company in the middle of India drop an ad