[Milkshake]

Originally posted by Blubatt on another thread, Defunctland put out a really powerful doc about the four-note jingle of the Disney Channel, still remaining in use to this very day. You don't see a lot of people talking about something as niche as this, especially for how deep and enriching the journey was.
www.youtube.com 

I found this video bizarrely enjoyable. Listening to how deeply impactful 4 notes can be is really the power of sonic identities and there's many off the top of my head which are similar, such as the BBC One leitmotif from 2006 or the Sky Sports jingle used during break bumpers.

Funnily enough, I believe Disney Channel International ended up using a similar, if not strongly dominant jingle of their own, before adapting their branding to the US channel, barring the extra note at the start that the "Bounce" era would later use.
youtu.be 

Defunctland has done alot of great piece about lost tv series including Jim Henson and the muppets. Of course its rather American sided and pretty much washes over Lew grade, but the basics are still there. His work is great.

From what Ive seen many of the younger generations there don't fully appreciate the aspect being explained in that video. Many just seem to care about logo and nothing else, not the background, the date the creator etc etc, its all about the logo. So its nice to know there are still people out there care about the bigger picture in the world of TV pres