[W. Knight]

Moving on to cable news channels now... Scripps News, rechristened from Newsy earlier this year, has a new lineup, including more live morning news and a new live programme, Scripps News Tonight, from 8-10:

In their own words:

Scripps News had originally planned to program live news continuously within two years of its launch, but viewers were changing the channel during shows that were rebroadcast,” Kate O’Brian, president of Scripps News, told Broadcasting+Cable.

“We saw viewers come and stay for live and then, when we would be airing shows that were not live, we were losing audience,” O’Brian said. “The audience would come back after we went back to live.”

The network conducted an experiment and replaced its taped repeat of In The Loop at 11 a.m. with an extra live hour of its Morning Rush program. “In one day we saw that we were not losing the viewers that we had been before,” O’Brian said. “It was pretty definitive.”

[...]

The new Scripps News live lineup starts with Early Rush from 6 a.m.to 7 a.m. ET; Morning Rush from 7 a.m. to noon; Scripps News Live from noon to 6 p.m., Evening Debrief from 6 p.m. to 8 p.m.; and Scripps News Tonight from 8 p.m. to 10 p.m.

The channel’s documentary show In Real Life, which premieres on Sunday nights, will have repeats at 4 a.m. on weekdays instead of 2 p.m. The show The List moves to 5 a.m and The Upside (previously called Afternoon Focus) moves to 5:30 a.m.

(From www.nexttv.com )

This is how Scripps News Tonight looks on screen: twitter.com