27-07-2023, 09:10 PM
(27-07-2023, 08:50 PM)Gary Baldy Wrote: The vast majority of ITV breaks now are just promotion for ITVX. I do wonder why they never pushed ITV Hub in this way.
ITV Hub was merely a catch up service, ITVX is a destination in itself, more than just catch-up.
They've changed the entire business model around it, hence the push.