17-05-2023, 07:07 PM
I agree with the point about relevance - of all the BBC's services, Local Radio's got to be the most 'uncool' thing.
Younger audiences tend to judge the BBC on its merits - if there's a good/popular show on (Traitors, Eurovision, Race Across the World etc.) then they'll tune in, same with podcasts or events or news - but there's no loyalty like older audiences; it's not the default anymore so it's got to be attractive/appealing and there's no promotion or effort w/ local radio to do that - the most publicity it got recently is maybe the Truss interviews?!
So as a result *no one* I know listens to it - as much as people say that about the whole of the org., this part seems the most extreme.
Younger audiences tend to judge the BBC on its merits - if there's a good/popular show on (Traitors, Eurovision, Race Across the World etc.) then they'll tune in, same with podcasts or events or news - but there's no loyalty like older audiences; it's not the default anymore so it's got to be attractive/appealing and there's no promotion or effort w/ local radio to do that - the most publicity it got recently is maybe the Truss interviews?!
So as a result *no one* I know listens to it - as much as people say that about the whole of the org., this part seems the most extreme.