[Stooky Bill]

I’m amazed at how they’re struggling to implement the split links. This is something commercial radio has been doing for decades now. It’s not pioneering, experimental technology. How are they making such a bad job of it?

It is perfectly possible to do with the technology they have. During covid my local station had a lot of shows coming from it's neighbour and vice versa, all had split jingles and some split links such as phone numbers. For years, even before the current technology there was a national programme that had split jingles. Now there's the added complication of split news, again something other stations have done for years 

I think the issues at the moment are mostly early days teething problems with the way they're working. You've got presenters and producers who've never had to do split programmes and in some cases in studios they've never worked in before. Newsreaders having to produce two or more bulletins to exactly the same length to run simultaneously. 

A few occasions it seems it's simply been a studio not putting the correct thing to air for the following programme - i.e putting the studio directly to air rather than the feed that contains the split player,or other routing oddities. 

Some or it is limitations with the shared system they use now, there is sharing of programmes and news in combinations that were never intended when it was designed. That's the cause of the delays to the new programmes