01-02-2024, 12:36 PM
Another RAJAR day - and perhaps unsurprisingly, some reactionaries have jumped the gun a little on the ratings impact of the cuts.
Bit too unfair to judge on one quarter for any station - and particularly with changes as staggered between regions as these.
Matt Deegan provided a more balanced view, even suggesting that VILOR may not be the ideal playout system - and I do go along with his theory that it will come down to the loss of familiar presenters rather than the ins and outs of whether a show is local, regional, networked etc.
onaudio.mattdeegan.com
Bit too unfair to judge on one quarter for any station - and particularly with changes as staggered between regions as these.
Matt Deegan provided a more balanced view, even suggesting that VILOR may not be the ideal playout system - and I do go along with his theory that it will come down to the loss of familiar presenters rather than the ins and outs of whether a show is local, regional, networked etc.
onaudio.mattdeegan.com