05-11-2022, 03:40 AM
The spectacular failure to include the word "All" written anywhere in either of the two different logos that All4 has had is the primary reason why the name hasn't penetrated the consciousness of many/most folk.
When I corrected my sister for still calling it "4OD" in recent weeks/months, she clearly had no awareness whatsoever that it had ever been renamed at all (less still what its current name actually is).
Logos that don't actually sodding well have the full name written within them (or in an accompanying caption e.g. beneath/above/beside) will inevitably have that effect, and so I have never been a fan of such logos and consider them to be idiocy of the highest order.
See also the first ITV Hub logo.
When I corrected my sister for still calling it "4OD" in recent weeks/months, she clearly had no awareness whatsoever that it had ever been renamed at all (less still what its current name actually is).
Logos that don't actually sodding well have the full name written within them (or in an accompanying caption e.g. beneath/above/beside) will inevitably have that effect, and so I have never been a fan of such logos and consider them to be idiocy of the highest order.
See also the first ITV Hub logo.
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