16-02-2023, 07:20 PM
(16-02-2023, 06:58 PM)Spencer Wrote: Could there be a third new station in the pipeline?I guess the thinking is Radio X has kind of got the larger potential audience now, with having two FM licences compared Absolute having given up their Analogue presence , although I think X is DAB+ only and Absolute is regular DAB. It makes sense to try and overtake it as a brand.
I’m guessing they must have bought the space previously occupied by the three Jack stations on SDL, so assuming the new stations are using a similar bitrate, there’s probably space for another.
Another Radio X spin-off would make sense if they want to position it as more of a rival to the extensive Absolute brand. The launch of Radio X Classic Rock does feel rather like they’re parking their tanks on Absolute’s lawn.