[Kim Wexler’s Ponytail]

I'm not sure how any of what Global has done it "shitter" than what we had before. Happy to discuss if you share your thoughts though!

Well, you explained it yourself. We lost local radio because it wasn't deemed a good business model. Not because it wasn't popular or that it wasn't serving the needs of its audience but because it didn't make good business sense to preserve it. In it's place we got these generic quasi-national brands... which are "profitable" but serve local audiences how? And, contrary to the spin we were sold to justify this, people do actually want local content. The fact that so much of the media is now bending over backwards to desperately try and prove they're not London centric is testament to that. But all their efforts are performative compared to what we've lost of. I'm not saying everything Global does is terrible. They've managed to not ruin Classic FM like they did with XFM for example.