[Spencer]

If they were going to ditch that font (it's mostly just on end credits, news and weather now, right?) I'd have thought they'd have done it when the current idents were introduced.

True, and they probably should have done. Although if you were charitable, you could argue it was still the official ITV corporate font (albeit not the channels’ font), so was still technically current.

With the new corporate look, Reem has been consigned to history from a brand point of view, so continuing to use it in presentation seems increasingly odd. Plus you’d think they’d want to be able to stop licencing it.

(Incidentally it’s also still used by GMB, and I think some programmes, such as Coronation Street, still use it over opening scenes for writer credits, etc..)