18-03-2024, 05:36 PM
Watching the new series of The Dry on ITVX and noticed a few things of note.
1. Each episode opens with 'An ITV Original' in capital letters using the show's font on a black background.
2. The end credits are in their own style, using the show font and cast on their own slides followed by wider credits in a small, centralised split style.
Giving each show the freedom to have its own identity like this and moving away from the homogenised, generic look is the way they should be going IMO - especially for drama.
It just feels infinitely classier and more in line with all the other networks.
1. Each episode opens with 'An ITV Original' in capital letters using the show's font on a black background.
2. The end credits are in their own style, using the show font and cast on their own slides followed by wider credits in a small, centralised split style.
Giving each show the freedom to have its own identity like this and moving away from the homogenised, generic look is the way they should be going IMO - especially for drama.
It just feels infinitely classier and more in line with all the other networks.
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