15-11-2022, 10:33 AM
I think, excepting the odd ITV1 train station and ITV4 rural options, the main four channels are pretty good and on brand for the most part. However, I do not see any brand identity in the ITVBe versions whatsoever. Train station's only activity is in the background, which makes it hard to even tell what they were going for. Rural just seems low energy, and I struggle to see the relevance of hay on a tractor trailer beyond the fact the woman unloading it is in pink?