20-11-2022, 04:34 PM
This rebrand is growing on me, but a few bits are annoying.
The ITV4 'rural' ident would have been much better with a Sunday league football match or a general kickabout with jumpers for goalposts with a BBQ. Think that links more to the channel. I feel it's currently better suited to ITV2
I know ITV want to move out of local but surely the 'cityscape' ident could be done across different cities in the UK perhaps to introduce the regional news. Manchester/Liverpool for Granada, Birmingham for Central, Leeds for Yorkshire. I also agree there needs to be a safe ident too, the trains ident is totally inappropriate for the news and again feel is more suited to ITV2.
The dual branding on UTV is a mess. They need to either change the logo so it looks more like the itv one (you could change the i to a u and have it joined up). Or, bite the bullet and call it ITV1 Northern Ireland or ITV1 Ulster.
IMO, ITV3s versions are the best so far, especially trains.
The ITV4 'rural' ident would have been much better with a Sunday league football match or a general kickabout with jumpers for goalposts with a BBQ. Think that links more to the channel. I feel it's currently better suited to ITV2
I know ITV want to move out of local but surely the 'cityscape' ident could be done across different cities in the UK perhaps to introduce the regional news. Manchester/Liverpool for Granada, Birmingham for Central, Leeds for Yorkshire. I also agree there needs to be a safe ident too, the trains ident is totally inappropriate for the news and again feel is more suited to ITV2.
The dual branding on UTV is a mess. They need to either change the logo so it looks more like the itv one (you could change the i to a u and have it joined up). Or, bite the bullet and call it ITV1 Northern Ireland or ITV1 Ulster.
IMO, ITV3s versions are the best so far, especially trains.