[Humphrey Hacker]

But Yorkshire is culturally different from London. Even Liverpool is culturally different from Manchester.

But they are still part of England. You are right in saying that, Yorkshire is different to Leeds which is different to Manchestor which is different to Liverpool, etc. Scotland, Wales, and NI are not regions though, they are constituent nations of the UK, and that is why I do think UTV branding still has a place on ITV 1 in Northern Ireland. That's the point I am trying to make here, that as a nation, Northern Ireland's ITV 1 should have dual branding, as it is not a local news region, but a country.

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I'd also like to talk about this, because it bugs me. Maybe its because BBC has the blocks seamlessly move around from trailer to bumper to ident, and that has spoiled me, but these transitions look messy. Surely the logo should be uniform on each item of pres?
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Logically that argument could also be applied to Wales as well. There's also the issue of the Channel Islands which are crown dependencies: