12-12-2022, 02:43 PM
(12-12-2022, 10:20 AM)western Wrote: It seems that now ITVX has 'fully launched' the ITV promos are back to using the format:
"Tonight at 9 on ITV1... or stream free on ITVX"
Does anyone else find these pointless and annoying? I'd imagine that most viewers know that the major channels have all their programmes on their own streaming service (maybe except for the ITVX rebrand). They're only used on linear TV, so the people seeing them are more likely to just watch it over Freeview anyway.
I don't understand how it's any more annoying than any other form of brand promotion - they've just launched their new service with exclusive content, of course they will promote it at any turn.