[interestednovice]

Indeed.

Arguably, the HD label on satellite is currently important because non-technical people need to be able to know easily that they are watching the regional version (in HD) correctly without issue - most straightforwardly communicated as things going HD-only. That’s as opposed, of course, to being stuck on BBC Nightlight.

On Freeview, it’s even more important because the BBC are still supporting dual-emission and viewers need to be able to tell HD and SD feeds apart easily - and not all software does properly signpost HD clearly.

Perhaps we should drop the HD label and start putting SD on everything still SD instead, but that would have to be a new platform-coordinated move enforced by new EPG rules and would need to be implemented across Freeview, Freesat and Sky/Virgin all around the same time to avoid confusion.