10-08-2022, 07:14 AM
I've always thought of the 2007 branding as absolutely phenomenal. Contrary to that, I've always seen the 2008 onwards branding as a worse version of this.
The branding in 2007 (also after 2003) heavily relied on dark reds and blacks in the titles, which, alongside the strong music, gave a great first impression in my opinion.
In 2008, the BBC replaced this with an all-around 'lighter' version of the 2007 branding. My one question: why? When you overlay the 2007 music onto the 2008 titles (and vice versa), they fit perfectly. So I must ask, what was the point in making their appearance more cheerful, if they already had something that worked well that was just a year old?
What I'd prefer to see nowadays at least would be a HD version of the 2007 titles with a few tweaks to keep them up-to-date, keeping the hard-hitting music too.
The branding in 2007 (also after 2003) heavily relied on dark reds and blacks in the titles, which, alongside the strong music, gave a great first impression in my opinion.
In 2008, the BBC replaced this with an all-around 'lighter' version of the 2007 branding. My one question: why? When you overlay the 2007 music onto the 2008 titles (and vice versa), they fit perfectly. So I must ask, what was the point in making their appearance more cheerful, if they already had something that worked well that was just a year old?
What I'd prefer to see nowadays at least would be a HD version of the 2007 titles with a few tweaks to keep them up-to-date, keeping the hard-hitting music too.