[Gary Baldy]

5.3 million for ITV1 in 2023 is actually fairly decent - people judge ITV1 entertainment shows to Strictly on BBC One - Strictly lives in a world of it's own, you can't compare anything to it, but I do feel 2023 will see Strictly drop to near ITV1 levels of overnight ratings for these types of shows.

It won’t. Look how well Eurovision did. Last series of Strictly only rated lower than usual because a) the World Cup messed with the scheduling of it in the last few weeks, and b) it was the weakest series in a while, it was always going to struggle coming off the back of the 2021 series- it felt somewhat uninspired, especially for a milestone 20th series- I think maybe 2022’s cast should have done the show in 2021, with 2021’s cast making up the 20th series- that would have made it feel more special.