06-10-2023, 05:18 PM
(06-10-2023, 04:59 PM)W. Knight Wrote: A look at Spanish RTVE 24 Horas' new graphics. Not sure if it launched the same time as La Noche en 24h or just recently, as NewscastStudio just done a piece on it (www.newscaststudio.com ). The new graphics was designed by local agency Visualzink.
It launched at the same time indeed; the opens for the newscasts were rolled that same overnight, but the opens for its magazine-style shows were slowly rolled out during the following months, with the parliamentary shows being the last to adopt them, just recently. However, the straps had been on-air for a while: they launched when Telediario rebranded in early 2021.
Visualzink's website has just been recently relaunched and has a long case study on the new look:
visualzink.com
Visualzink also did the 2021 Telediario rebrand, as seen here:
visualzink.com
They also did the previous 2014 graphics, which were strongly criticised due to these being a suspected rip-off of RTÉ News' graphics at the time, alongside these being constantly botched by the in-house news teams; the opening titles was also remade many times, but still with some consistency, given these went in the line of the 2012 open designed by Ana Zelich for Mediapro. That look also coincided with a dark period for them, given viewer figures and credibility levels were in its historic lows ever, hence the new look being commissioned:
www.youtube.com