[Medianext.MX]

The Dutch RTL channels will get a new logo in May this year to get them in line with the "RTL United" brand. Not only the logos are changed, all other graphics are changed too. The font used for all graphics is a bespoke font, called RTL United, which will be used for the numbers in the logos and onscreen text.

 
The RTL United project started in 2021 when RTL Deutschland adapted this new brand. RTL Hungary followed in 2022. RTL Netherlands is the next one.

Please note, as this has not yet been officially announced, the exact launch date is uncertain.

It's completely different from what we are used to. At this moment, I've no idea what will happen to RTL Nieuws. The "RTL" part of that brand was so recognizable, that they placed it on all logos and used it as corporate logo for "RTL Nederland". I think RTL will follow the German version, just "Nieuws" behind the blocks with a blue colour scheme. But after 9 years, a completely new look for RTL Nieuws, is also justified. 

I've only seen two logos and an end board of a promo. The execution has to be spot on, because it's very difficult to copy television graphics from one region to another.

Good scoop RtH! The promo end board looks different to what it is used in Germany and Hungary, but looks promising from what it is seen. If they do something like they manage to did in Hungary, it would be a great execution. As Kojak told, RTL Nederland has good graphics.

A good decision not to rename RTL 4 as simply RTL (might be due to Dutch TV particularities), as well as taking each channel's existing colors into the new blocks. The question is: will RTL 7 and 8 retain purple and pink? Will RTL Nieuws and RTL Z take the RTL Aktuell route?

---

Quick break on this: after a three-year-plus delay, WNET/Thirteen has finally switched to a new logo.

www.youtube.com 
www.youtube.com