05-03-2024, 08:59 PM
GB News
05-03-2024, 09:36 PM
(05-03-2024, 05:13 PM)LDN Wrote: GB News has reported a £42.4m annual operating loss (for its financial year ending 05/23), an increase of 38% over the previous year's loss of £30.7m.
Revenues have grown considerably to £6.7m (up 80% YoY), but spending has also risen significantly, such that the cost of sales is now more than six times higher than the revenues generated.
This is actually an improvement -- during the previous FY, losses were ten times greater than revenue.
GBN still believes it will achieve its "stated ambition of becoming the UK's largest news channel by 2028", based on "encouraging" increases in usage of the GBN website and app, and user engagement across its social media presence.
Further details here: pressgazette.co.uk
You can view the full accounts filing at Companies House here: find-and-update.company-information.service.gov.uk
Those are horrific results. 4.2m in ad revenue across an entire year 😳. Less than 100k a week.
05-03-2024, 10:31 PM
(05-03-2024, 08:03 PM)Stooky Bill Wrote: 'digital revenue' (YouTube, website etc) is a third of the companies revenue. That has gone up four times to £2.1 million
Interestingly £1.3 million of its revenue is from abroad, presumably people watching outside the UK which is one way they're expanding
Aren't they attempting to target the US with a dedicated youtube channel? Some of the "hot topics" probably transfer quite well into the right wing US sphere, and of course they're more obsessed with the royals than we are.
I assume "digital" also includes the memberships that they push at every opportunity.
All those south wales car dealers can't prop it up forever...
05-03-2024, 10:42 PM
(05-03-2024, 09:36 PM)cando Wrote: Those are horrific results. 4.2m in ad revenue across an entire year 😳. Less than 100k a week.
From what I can gather, besides major slots on major channels, advertisers don’t pay for specific channels, they just pay for X number of adverts across a channel portfolio, and they will appear all over the place
The issue was that early doors people thought an advertiser had paid specifically to advertise on GB News so there was that campaign online where brands were being threatened with a boycott and as it wasn’t their argument to have, the advertisers pulled out
Personally I found it a bit over the top, if Tesco had an advert in the middle of Eamonn Holmes’s show, I’d hardly think there were endorsing any opinions anyone might have had
05-03-2024, 10:51 PM
06-03-2024, 03:32 PM
(05-03-2024, 09:36 PM)cando Wrote: Those are horrific results. 4.2m in ad revenue across an entire year 😳. Less than 100k a week.Presumably that's why they've added a subscription option?
The big issue for them this year is that there's an election coming up, not only will that mean spending more in covering it, they've also got the situation whereby some of their higher paid presenting 'talent' will spend 5 weeks not being allowed to be on air. You'd hope their pay will be per show rather than a fixed amount per year.
It's been an expensive few years in terms of newsgathering, GB News less so as its not sending crews out to Ukraine or Gaza etc. The election is a big domestic story it can't ignore
07-03-2024, 01:47 PM
Neil Oliver is moving to the Sunday 6pm slot that is currently a Camilla Tominey Show repeat with the Saturday Five extended to two hours.
09-03-2024, 12:34 AM
(07-03-2024, 01:47 PM)TMD_24 Wrote: Neil Oliver is moving to the Sunday 6pm slot that is currently a Camilla Tominey Show repeat with the Saturday Five extended to two hours.Recorded on or before Friday? An episode appears to have been uploaded to YouTube complete with the news missing but introduced. It’s 1 hour 22 mins long though and he describes it as a 2 hour show, so that would suggest a 2 hour TV slot, but it’s still scheduled for 1 hour.
Anyway the content seems a bit nuts still, but the titles and the new branding is really nice. That’s a good if it’s a sign of things to do.
18-03-2024, 12:09 PM
OFCOM has found 5 programmes presented by politicians in breech of impartiality rules. They've fined them a total of £0.
www.ofcom.org.uk
www.ofcom.org.uk
18-03-2024, 03:37 PM
Ah yes but they've given them a stern warning so that's ok then.....
Thing is it's a quite simple rule, and other broadcasters - mainly LBC, but also Talk - manage to have politicians present programmes in a way that doesn't breach the rules.
GB News can shrug this off now but once the election is called rules about what can and can't be broadcast get a heck of a lot stricter and the sanctions more severe. They're going to have to get their act together
Thing is it's a quite simple rule, and other broadcasters - mainly LBC, but also Talk - manage to have politicians present programmes in a way that doesn't breach the rules.
GB News can shrug this off now but once the election is called rules about what can and can't be broadcast get a heck of a lot stricter and the sanctions more severe. They're going to have to get their act together
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