04-01-2023, 01:13 AM
(03-01-2023, 10:19 PM)cityprod Wrote:(03-01-2023, 08:59 PM)KrazyKei Wrote: I think they are making money mainly on their social networking including TikTok and YouTube etc. They are also making money from radio advertising due to their rising number of listeners and some on google advertising. However, they are still very much relying on the investment to set up the channel along with the extra £60,000,000 from Paul Marshall and Legatum from months ago. I think the next two years is make or break for them.
They won't be making much money from TikTok. TikTok pay notoriously low rates to their content creators. They'll be getting a fair bit more from YouTube for sure. There's probably more money coming in from the radio advertising than all their social media combined.
I do wonder whether getting more listeners on their radio station would lead to more money coming in rather than just focus on getting a million viewers for their TV channel?