[lookoutwales]

I don’t listen to any radio at all so this might be the norm, but to me on the face of it, this seems like a really odd campaign for a music station to be pushing. Or is this sort of thing quite commonplace?

A bit more commonplace - at least at a local level - among some of Bauer's newsrooms in recent years.

Hits Radio Manchester (ex-Key 103), in particular, has been heavily involved in campaigns for 'Claire's Law' (domestic violence) and more recently, 'Justice for Joseph' (tougher sentences for dangerous drivers).

Likewise, Radio City has been pushing the 'Face the Family' campaign in the wake of the Olivia Pratt-Korbel murder.