26-01-2024, 09:31 AM
The BBC has essentially let an advert for a product be shown that wouldn't have been permitted by the ASA, with a huge amount of credence afforded by a record-breaking number of offers.
Having all five investors and Gary Neville to let the process continue - to the point where everyone made an offer - demonstrates the need for the likes of the ASA, a need for them to actually have some powers, and a need for the BBC to ensure pitches like that aren't broadcast uncritically.
Having all five investors and Gary Neville to let the process continue - to the point where everyone made an offer - demonstrates the need for the likes of the ASA, a need for them to actually have some powers, and a need for the BBC to ensure pitches like that aren't broadcast uncritically.