[James2001]

And the thing with Star Trek is they've had all the movies where they had no network restrictions and they could have used f-bombs if they wanted, but clearly decided not to- the worst is a few sh*ts and b*stards, and even they feel appropriate in the narrative, not just thrown in for the hell of it. So the casual f-bombing in Picard really does stick out when you're familar with the rest of the franchise, which has always been more-or-less family friendly, and not in a good way. Same with the character who endlessly smokes on his cigar, in a franchise that's always gone out of its way to rarely depict smoking (even in the 60s where Gene Roddenberry had to fight to keep it out of the show) and even explictly say it's no longer a thing in the era it's set in- smoking being another thing that's drawn a lot of critisism for being an abundance of on streaming content.

Funnily enough the first f bomb in Picard did work, as it was meant to be unexpected and shock Picard as much as the audience, and if they'd left it at that it would have been impactful as a one off, but after that it just devolved into casually throwing it around.

I think they toned it down for the second and third seasons (from what I've read there's only 3 f bombs between them, but still plenty of not as strong, but still un-Star Trek like, language liberally thrown around), but I'd given up on the show well before then.